PepsiCo Europe embraces digital start-ups to unlock sustainability solutions across the supply chain

Published: 26/07/2022

PepsiCo has announced that it will elevate its supply chain in Europe, and collaborate with breakthrough start-up companies to pilot ground-breaking technologies to unlock sustainability solutions. Six successful start-ups have been selected through a rigorous outreach program, which focused on engaging the start-up community to bring emerging technologies to the fore. Over the next year, PepsiCo plans to foster further collaborations, as part of the ongoing project.

The program is being led by PepsiCo Labs, a team which was created with the ambition of harnessing the power of digital solutions by acting as a conduit to the world of emerging technology. The team functions to identify, and collaborate with, breakthrough tech start-ups to drive growth, unlock shared potential and develop new solutions to drive positive business growth.

Once the results of the trials have been analysed, PepsiCo aims to scale the successful technologies across the supply chain during 2023 & beyond, placing the company at the forefront of cutting-edge technology that solves complex, real-world problems.

The pilots will be taking place across Europe, in locations including Turkey, Belgium and Portugal, with trials focusing on four key areas:

  • Efficiency and automation
    • Turkey will trial Pulse Industrial and BrenPower monitors, which detect failures in steam traps through an AI system. The technologies aim to reduce carbon impact in PepsiCo factories by reducing steam losses and improving overall efficiency.
  • Sustainable Cleaning & Hygiene Technology
    • Portugal will trial Ozo Innovations, which harnesses advanced electrochemical technology for smarter, safer hygiene in manufacturing plants.  Ozo’s ‘elocube’ converts cold water and salt into a powerful combined cleaning and disinfecting solution, by electrolysis.   If successful, the technology will revolutionise cleaning processes by reducing chemical, water and energy use.
  • Recycling
    • Using a patented conversion process, UBQ Materials turns unsorted household waste, including all organics and unrecyclable plastics, into a bio-based thermoplastic with a climate-positive footprint.  PepsiCo will be trialling this new material in Lay’s display stands throughout Turkey, enabling potential for further circularity.
    • Security Matters has developed an invisible ‘marker’ system enabling both physical and digital tracking to identify, track, and sort packaging waste, which is logged onto a blockchain system. PepsiCo will trial this technology to enable tracking of closed loop recycling, authentication of sustainability claims and to improve waste sorting.
  • Water recovery
    • Elateq will be trialled in Belgium, and provides electrochemical wastewater treatment to remove pathogens, organic, and inorganic contaminants in water, using less energy.  If successful, the technology will reduce overall carbon footprint in PepsiCo factories and promote a circular water system. 

To date, PepsiCo Labs has scaled 30+ start-ups across over 200 countries. This includes WINT technology, which has been successful in creating a positive water impact in the supply chain.

The technology uses artificial intelligence (AI) and machine learning algorithms to prevent water leaks in PepsiCo factories by using digital monitors to collect water flow data, which is then analysed through pattern matching and machine learning. It is estimated that PepsiCo can cut annual water consumption by approximately 20-25% using WINT’s technology. 

Implementing solutions to address climate change is integral to the future of PepsiCo, its customers, consumers and the planet. Today’s announcement follows PepsiCo’s recent ambitious target to achieve net zero by 2040 – ten years ahead of the Paris agreement – in a bid to decarbonise its entire value chain.

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